Why Seroka

Seroka’s disciplined process of using research, drilling into the core of our brand and refreshing it resulted in a renewed focus and restored enthusiasm among our entire staff. Seroka’s team took our refreshed brand and immersed it into our marketing efforts which included collateral materials, social media campaigns and they provided unique ways to enhance our brand’s perception and awareness.

The work provided by Seroka served to crystallize the message of our company and its new product to its critical essence which served to catalyze an entire population of associates inside our company.

I would recommend working with Seroka for any company looking to grow not just the top line but also the mind set of their organization.

Scott truly became a key partner in helping my team and I chart a course to our new brand. He works well with all levels of employees and truly listens to what we are saying. In the end, I can say that our new brand has become the focal point for all of our efforts throughout the channel from customers to vendors.

For more than 13 years, we have exclusively used Seroka to build our brand and create our marketing strategy. Their results speak for themselves; we have become the fastest growing third-party verifications company in the country. Unequivocally, I would highly recommend Seroka to any organization that wants results and the right people with the right approach to maximize its marketing success.

Seroka brought experience and expertise to the discovery process that helped our team to find Waukesha’s unique selling proposition and message our brand’s essence and promise.

I can always depend on Amy to execute our media goals with the greatest attention to detail and efficiency. In every project for which I have enlisted the services of Seroka, your team has hit a home run each and every time!

Seroka’s depth of experience, particularly in working with mortgage bankers was one of the primary reasons we selected them. It was a tremendous advantage for us to know that Seroka already had an understanding of what we do and what our struggles and goals were even before we started working with them.

Seroka’s expertise in navigating public relations raised our visibility from virtual unknowns to recognized industry mainstays in less than one year.”

I would recommend Seroka to any company looking to improve and strengthen their brand, as well as the mindset of their organization.

During the course of the recent recession, we found things to be different and as a company we were struggling with how to revise our marketing message to increase sales at a faster rate. We needed a more focused message for our customers. Scott Seroka had a process that he lead my executive team and me through which gave us the ability to dive deep into the key attributes of the company and its products. Scott truly became a partner in helping me and my team chart a new course toward our new brand.

It’s important to note that we saw dramatic growth working with Seroka. They think like entrepreneurs, are very proactive, knowledgeable and realize that everything always comes down to the numbers and consistently expressed a sincere interest in our growth as a result of the activities we engaged together.

During my tenure as Vice President of Marketing Operations at Prescription Solutions (now OptumRx), I always felt, along with my team, that we were working with a very professional organization that integrated seamlessly with us and always kept our best interests first.

We are excited to be continuing our relationship with Seroka. Their industry knowledge has proven to be of great value to us, and laid the groundwork for the marketing and public relations successes we’ve realized over the last year. Parkside Lending’s business is stronger as a result of our strategic partnership with Seroka.

We could not be happier with the quality of your staff and your willingness to help with any question that we may have concerning a successful campaign.

As we moved forward I can confidently say that all of us at MSI are proud of our new brand, as it is a brand that we all believe in, and one that resonates very well with our customers and business partners. I would recommend Seroka to any company that is looking for a very strong brand development and strategic communications partner.

One of the things that impressed me most throughout our working relationship was the specific methodology Seroka used. I could expect consistency at every step – everything was organized, methodical, and helped me stay on track and accomplish my goals.

Pat Seroka and his team delivered to us exactly what we wanted, quickly and effectively, when upgrading our Brand at The Mortgage Collaborative.  Listening to a client about their needs is a learned and valuable skill set.  Seroka Brand Development / Strategic Communications has mastered it!