Amy views herself as an extension of each client’s marketing team. She has worked in public relations and advertising for 19 years, and has successfully managed accounts on a national, regional and local basis across a variety of industries. Amy has worked hard to develop strong, mutually respectful relationships with key media outlets, including the Wall Street Journal, New York Times, Chicago Tribune, Los Angeles Times, Oprah Magazine, Real Simple, Good Housekeeping, Redbook, Fox Business and many more. In addition, she has cultivated relationships with a wide range of trade publications in our key vertical markets.
Amy has extensive experience in virtually every area of public relations and marketing – from providing strategic counsel to clients, and conducting media tours and interviews; to writing and placing press releases and feature articles; to handling project management for marketing materials, brochures, social media, email blasts, interactive campaigns, newsletters, ads, radio spots, and more. She is a member of the Public Relations Society of Wisconsin and Second Wind and earned her B.A. in Communications at the University of Wisconsin – Whitewater.
Most of Amy’s free time is spent on the sideline of a basketball or football game cheering on her son or driving him to and from practice. She also enjoys kickboxing, entertaining, and spending time with family and friends.