Posts Tagged ‘Social Media’  

How To Build a Massive Following on your Social Media Channels

follow me on social media

This is one of the top challenges that plagues many in the mortgage industry and is no simple task. No matter how much you post, follow others, share others content and tell the world about your personal or business pages, the favor never seems to be returned with the same level of enthusiasm. You’re left…


 

Amplify Your Social Media NOW…and here’s how to do it

social media woman in mortgage industry screaming in a megaphone

The buyer path is much more complex than it ever used to be. This is due to the sheer volume of information on the Internet and social networks that connect people all over the world, building their circles of influence. Thus, people now travel a much less linear path toward purchase as they engage on…


 

Why Your Press Coverage is Going to Waste

You hired a company to handle your public relations and media relations activities. Or maybe you just did it yourself or with your own internal resources. But you landed an article in Mortgage Banking, got quoted in National Mortgage News, MReport or any number of other publications important to our industry. So, what’s the next step?…


 

6 Easy Ways to Deploy Social CRM to Build Brand Advocacy and Trust

Social media has become a significant factor in our personal and business lives. The proliferation of social media channels has created an atmosphere where people who have never met in real life can form friendships and bonds of trust where they share details about their personal lives…and their lives as consumers. They can share their…


 

5 Key Reasons Google Plus is Important for Your Brand

Google+ is quickly becoming one of the most important places for you and your mortgage industry brand to be highlighted. This is true for both business-to-consumer and business-to-business entities. Why? It has absolutely nothing to do with following a trend. It has everything to do with the visibility and prominence of your brand when searches are conducted…