Posts Tagged ‘B2B’  

5 Top B2B Lead Gen Tactics That Will Rock Your Pipeline!

Lead generation for B2B companies in the mortgage, private money, fintech or commercial real estate sectors can be complex. There are so many tools available and they take time to test and optimize to achieve the best result with the highest ROI. In the right combination, balance and frequency, they will create an undeniable impression on your…


 

How do Millennials in the workplace select vendors of products and services?

There’s been plenty of articles written about how to target Millennial consumers. But what about reaching them as buyers, or decision influencers, related to the purchasing of  services necessary to make your mortgage company run smoothly and efficiently? Many times, they are the “gatekeepers” if not the final decision-makers you need to impress. Since 2010,…