Our Services

Our service offering is comprehensive. Our industry experience is vast. Our work is exceptional.

Certified Brand Development

At Seroka, you’ll find 2 of only 29 Certified Brand Strategists in the U.S. We own a branding and restoration process that has been perfected over time to help companies in the mortgage and financial industry grow critical metrics such as awareness, uniqueness, sales, retention and advocacy. In addition to our proven branding services, we also design strategies for creating cultures of continuous improvement, operational excellence and product/service leadership. Because with the absence of a culture of people who are as passionate and as determined as the CEO to succeed, a brand will never reach its full potential.- Read More

Strategic Planning

When you come to Seroka for your strategic communications plan, be prepared for a well-thought-out strategy. We dive deep into mortgage and financial companies’ brands because only that way can we truly understand them. – Read More

Public Relations

Public Relations involves strategically managing the flow of information from your company to your key audiences. It kindles awareness of your brand, services and products. It creates goodwill, builds your credibility, and enhances your image. And, it enables you to protect your brand in the event of a public storm. – Read More

Social & Digital

Your social media and digital plan will be created to produce a very robust and fertile online environment designed to maximize your brand visibility and search engine optimization. And, it will be organized to consistently and meaningfully keep you in front of, and increase awareness within, your target audience. – Read More

Marketing Communications

Convincing your target audience that your product – your brand – is the best option out there is no easy feat. Today it demands much more than promotion. You must ignite the sales process. Our marketing experts know how to establish a strong connection between you, your prospects, and your customers – one that generates curiosity and cultivates loyalty. – Read More

Culture & Diversity

Seroka has established a professional alliance with NAHREP Consulting Services (NCS), the consulting arm of the National Association of Hispanic Real Estate Professionals, to help our mortgage industry clients more effectively reach Hispanics, the country’s largest demographic of new homeowners. – Read More