Archive for March, 2013  

6 Tips to Build Trust and Credibility Online to Drive Originations, Sales

A picture of a woman with an apple on her head, waiting for an arrow.

For a retail lender or any business-to-business company in the mortgage industry, having a brand that is deemed credible and trustworthy is essential. People tend to either visit your company online or find you online as they conduct mobile or desktop searches for information. Therefore, it’s clear your online presence could help or hinder you in establishing the…