John Seroka: Vice President
At my core, I am a strategist. I've developed strategies
for everything from how I got my first sports car as a senior
in high school, to assisting companies in building strategies
to take them to the next level of prosperity.
I view marketing as a weapon that can either be used by you
or against you. What do I mean by that? Well, if you don't tell people
what to think about you, they will tell you what they will think of you…
whether it's good or bad. Me, I like to be in the driver's seat.
And that's why I am a strategist.